Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative

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Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative similar books

$100M Offers: How To Make Offers So Good People Feel Stupid Saying No

Here’s exactly what this book will show you how to do:
How To Charge a Lot More Than You Currently Are…
a- The Tiny Market Big Money Process we use to laser focus on niche markets overflowing with cash
b…
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Drive: The Surprising Truth About What Motivates Us

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation

Most people believe that the best way to motivate is with rewards like money—the carrot-and-sti…
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The Joy of Selling

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The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company

A grand vision defined: The CEO of The Walt Disney Company shares the ideas and values he has used to reinvent one of the most beloved companies in the world, and inspire the people who bring the magi…
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The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand

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The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage

Throughout your life, you’ve had parents, coaches, teachers, friends and mentors who have pushed you to be better than your excuses and bigger than your fears. What if the secret to having the confide…
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Marketing Made Simple: A Step-By-Step Storybrand Guide for Any Business

Based on Building a StoryBrand by New York Times bestselling author Donald Miller, this checklist is a strategic and actionable guide to applying the StoryBrand framework to any brand and an essential…
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning —note, you can build an…
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Frenemies: The Epic Disruption of the Ad Business

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To Sell is Human: The Surprising Truth About Moving Others

From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.

According to the U.S. Bureau of Labor St…
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When: The Scientific Secrets of Perfect Timing

Everyone knows that timing is everything. But we don't know much about timing itself. Our lives are a never-ending stream of "when" decisions: when to start a business, schedule a class, get serious a…
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The Power of Regret: How Looking Backward Moves Us Forward

From the #1 New York Times-bestselling author of When and Drive, a new book about the transforming power of our most misunderstood yet potentially most valuable emotion: regret.

Everybody has regrets, …
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David and Goliath: Underdogs, Misfits, and the Art of Battling Giants

In his #1 bestselling books The Tipping Point, Blink, and Outliers, Malcolm Gladwell has explored the ways we understand and change our world. Now he looks at the complex and surprising ways the weak …
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Rocannon’s World

A world shared by three native humanoid races - the cavern-dwelling Gdemiar, elvish Fiia, and warrior clan, Liuar - is suddenly invaded and conquered by a fleet of ships from the stars. Earth scientis…
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How Successful People Think: Change Your Thinking, Change Your Life

Gather successful people from all walks of life -- what would they have in common? The way they think! Now you can think as they do and revolutionize your work and life!

A Wall Street Journal bestselle…
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The Customer Rules: The 39 Essential Rules for Delivering Sensational Service

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Clear Thinking: Turning Ordinary Moments into Extraordinary Results

AN INSTANT NEW YORK TIMES BESTSELLER

Few things will change your trajectory in life or business as much as learning to think clearly. Yet few of us recognize opportunities to think in the first place.

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Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

Gmail, Facebook, AirBnb, Evernote. A new generation of multibillion dollar brands have been built without spending a dime on traditional marketing techniques. No press releases, no PR firm, and no bil…
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Converted: The Data-Driven Way to Win Customers' Hearts

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Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

From three design partners at Google Ventures, a unique five-day process for solving tough problems using design, prototyping, and testing ideas with customers.

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