Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses
If you like book Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses here is the list of books you may also like
Buy this book on AmazonUsing Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses similar books
-
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
Do Not Read This Book If You Hate Money
Buy this book on Amazon
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, … -
Made to Stick: Why Some Ideas Survive and Others Die
NEW YORK TIMES BESTSELLER - The instant classic about why some ideas thrive, why others die, and how to improve your idea's chances--essential reading in the "fake news" era.
Buy this book on Amazon
Mark Twain once observed, … -
This is Marketing: You Can't Be Seen Until You Learn To See
#1 WALL STREET JOURNAL BESTSELLER & INSTANT NEW YORK TIMES BESTSELLERA game-changing approach to marketing, sales, and advertising.For the first time Seth Godin offers the core of his marketing wisdom…
Buy this book on Amazon -
-
Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen
Since the original publication of Building A Storybrand, over one million business leaders have discovered Donald Miller’s powerful Storybrand Framework and they are making millions. Now, the classic…
Buy this book on Amazon -
-
Effortless: Make It Easier to Do What Matters Most
The New York Times bestselling author of Essentialism takes on the holy grail of human performance: How can we make it easier to get the right things done?
Buy this book on Amazon
Is there a goal you want to make progress on,… -
Contagious: Why Things Catch On
New York Times bestseller and named Best Marketing Book of 2014 by the American Marketing Association
Buy this book on Amazon
What makes things popular? Why do people talk about certain products and ideas more than others? Wh… -
Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content
"Everybody Writes" is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer.
Buy this book on Amazon
In "Everybody… -
Good Strategy Bad Strategy: The Difference and Why It Matters
Clears out the mumbo jumbo and muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world Developing and im…
Buy this book on Amazon -
Hooked: How to Build Habit-Forming Products
How do successful companies create products people can’t put down?
Buy this book on Amazon
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is… -
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning —note, you can build an…
Buy this book on Amazon -
Decoded: The Science Behind Why We Buy
In this groundbreaking book Phil Barden reveals what decision science explains about people’s purchase behaviour, and specifically demonstrates its value to marketing. He shares the latest research on…
Buy this book on Amazon -
-
Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
What stories do you need to tell, and how do you tell them? Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, uti…
Buy this book on Amazon -
-
Predictably Irrational: The Hidden Forces That Shape Our Decisions
Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?
Buy this book on Amazon
Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't poss… -
To Sell is Human: The Surprising Truth About Moving Others
From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.
Buy this book on Amazon
According to the U.S. Bureau of Labor St… -
The Diary of a CEO: The 33 Laws of Business and Life
A galvanizing playbook for success from Steven Bartlett, one of the world’s most exciting entrepreneurs and the host of the No. 1 podcast The Diary of a CEO
Buy this book on Amazon
At the very heart of all the success and fai… -